Design of telemarketing campaign

- Designing of telemarketing campaign (promotional approaches, employee incentives, support, media mix, etc.). - Drafting of telephone scripts, information capsules and sale arguments. - Designing of Prospects Database (identification of elements to be captured and updated, coding and logistics). - Processing of prospect lists and files: data entry, elimination of duplicate files, data import and merger, etc.

Implementation of the telemarketing campaign

- Carrying out a telemarketing pre-test (prior to the complete customised telemarketing campaign) at our offices or your offices. - Statistical analysis of data and campaign evaluation. - Implementation of the telemarketing campaign at our own call centre or at your offices.

In-house personnel training

- Training of personnel in interactive communication techniques. - In-house training, including supervision of the telemarketing agents during the implementation of the telemarketing campaign. - Personnel training on the use of software associated with the implementation and management of the telemarketing campaign.

Campaign follow-up and telemarketing support

- Private telemarketing workshops designed to evaluate agents' output and make necessary corrections. - Installation of the necessary software for the management of the database and the telemarketing activities.

Public sessions

- To come.